Hello!
I’m Ashley.

I’m a Design Lead and Illustrator, passionate about blending creativity with insights to shape brands and craft clickable ads. 

On off days, you’ll find me listening to Brazilian jazz and serenading my plants (off-key, of course).
































INFINYX (TH)


Branding
(2022-2023)

Ads Creation Paid Media Strategy Creative Testing Brand Awareness

About
INFINYX was an emerging e-wallet brand which aimed to elevate the cashless society. INFINYX was targeted towards the gig economy in Thailand.


Approach
Our work started out with a comprehensive branding workshop, which included a marketing survey, brand guide creation as well as strategic marketing approach through captivating storytelling, digital campaigns, and targeted promotions.

Agency
Kaliber

Project Team

Carey George (Director)
Katie Aung (Strategist)
Regina Ongkiko (Copy)
James Sinthusart (Strategist, TH)
Ashley Chan (Design Lead)
Raby Syafiqi (Design)












©curatedashworks 2025Don’t be a stranger!ashleychansookmay@gmail.com